Article – Using Twitter to find a job

DFN: Have you every wondered how to use Twitter to find a job? This article clearly provides the basic of using Twitter to this end.

Use Twitter to Find a Job
By Mauri Schwartz
12/18/2012

The election is over, confidence in the economy is up, and the job market is getting better, but it is still tight in most areas of the country. The good news is that there are numerous tools to help you conduct a targeted job search successfully, including social media. Here are several ways that Twitter can help you make your next career move.

• Follow tweets of industry experts – Select a few people who are known to be thought leaders in your field, either by job function or industry. This way you’ll be aware of current trends, enabling you to make informed decisions and to speak credibly about the subject. Log onto Twitter and type the name of the person you would like to follow in the search field at the top of the page. Results will include tweets that match your search. Find the one you want and click on “Follow.”

• Follow tweets of targeted contacts – Similarly, you can follow the tweets of those hiring decision makers that you have already identified as people you want to contact. This way you will know what is most important to them in real time and can use this information when you are ready to reach out to them.

• Follow tweets of targeted organizations for job postings – If you have already identified organizations where you would like to work, sign up to follow their job posting tweets. For example, search for “jobs united way” to get United Way’s user name that tweets out job postings. Or to search for tweets about nonprofit jobs in general, search for “jobs nonprofit” or “jobs nonprofit Atlanta.” If you find what you are looking for, click on “Follow” and you will receive up-to-date information about nonprofit job postings in Atlanta.

• Tweet to position yourself as an expert – You may establish yourself as a subject matter expert by tweeting messages of substance on a regular basis. You may choose to respond directly to a tweet by one of your targeted contacts and connect with them in an informal way that cannot be done otherwise. Be sure to keep your tweets professional in content and tone, and do not go overboard by tweeting too often.

About the Author: Mauri Schwartz, President of Career Insiders, is a leading figure in the San Francisco Bay Area career management community. Career Insiders consults with companies and nonprofit organizations in the form of outplacement and hiring assistance, as well as with individual job seekers. In addition to her outstanding success rate in helping clients achieve their career goals, Mauri is a frequent speaker at conferences, job fairs, and career panels. She serves as Adjunct Advisor of Career Services at the Haas School of Business, University of California, Berkeley. Mauri’s motivational style uses techniques that combine old fashioned interpersonal relationship building skills with the latest technological tools.

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